The Frugal Voiceover Business

You don’t need to spend money to start your voiceover business. I’m serious. You don’t. All you need is you and some ambition to practice.

It’s easy to get caught up in the spending frenzy. “Gotta spend money to make money.” No you don’t. That’s crap.

Treat your money like you don’t have any of it. Invest more of your time and effort. Spending money won’t make you good. Practicing will.

Here’s what I mean. You can check books out for free from your local library. You can read endless blog posts. For free.

You can improve while getting paid to produce a narration. You know what that’s called? Working. And on the job is the best way to learn. Yeah you will suck at first. But everyone stinks when they start. You don’t start as the best. You work to be your best.

Working in voiceover is the best way to learn. The only person who really cares about how you sound is your client. If you can please them, you’re off to a good start.

The less money you spend, the less desperate you’ll be to find work. Being desperate doesn’t land jobs. Read that again and let it sink in.

Find clients. It can be anyone. It can be someone you already know very well. Your best learning experience won’t be from a book. It’ll be from a job. Does a plumber read a book? No. They do the job and learn on the job. And if you hired a plumber who’s hold a “plumbing for dummies” book, run!

Save your money. Run your voiceover business so that it has a cash cushion. You never know when important things will be needed. Important things like equipment, the things that you run your business with. You can’t work without a mic!

When cash levels are good, that’s when you can play a bit. Buy your clients something nice. That’s money well spent.

Thanks for reading.

3 Marketing Things You Can Do Today

Cupcakes

By Evan Schmitt

You could do a search on Google and find plenty of ideas to market your small business. Or you could keep reading and get three ideas for what you could do today in about 15 minutes.

 

  1. Share 3 posts on social media
  2. Reach out to 5 potential clients
  3. Create something that uses your talents

 

Share 3 posts on social media. Pick your platform: Twitter, Facebook, Instagram, LinkedIn etc. Find three people within your field and share something they created, giving them full credit. This does two things: it promotes their work (helping them) and it promotes something useful to your audience (helping you).

 

Next, reach out to 5 potential clients. Write a two-sentence intro and close it with “how can I serve you today?” If they write back, great! Keep the conversation going. If you don’t hear back, try again in a week or two. In the meantime, write to 5 new people tomorrow.

 

Finally, create something using your talents. Whatever you do, make something. Write a blog, record a podcast, create a video; just do it. Spend 15 to 20 minutes on it and put it out for the world to see what YOU can do. Create an asset that you will benefit from down the road.

 

Try these out and let me know how they work for you. If you need any ideas, write to me (tell me what you do) and I’ll give you some ideas to start with. Sound good?